Keen for new clients? Harmonize your virtual and in-the-flesh selves

Keen for new clients? Harmonize your virtual and in-the-flesh selves

On this crazy rainy day I'm heading off to e-Women's Network’s holiday networking event in West Hartford. Fingers crossed I'll win a spot to deliver a mini "Ted Talk"!

Prepping got my wheels turning about a favorite subject > aligning your "in-the-flesh" self with your "virtual" self. Why does it matter? What difference does it make? How can you achieve it?

Want warm connections? Shine attention on your readers!

Want warm connections? Shine attention on your readers!

Imagine—a mutual friend has arranged an introduction to your favorite author and they’re coming to your home!

You want everything to be perfect for the big event. So you tidy and scrub, dress in your favorite outfit and assemble a first class tea. You can’t wait to ask your guest about their life and latest book, discover the inspiration for their first novel, and explore their challenges and aspirations.